
The story. The details.
Plainbuy · TEXXAS JAM ’78
The first jam.
The feeling never left.
One day. Twelve acts. A Texas summer that still belongs in your rotation.
JULY 1, 1978
COTTON BOWL · DALLAS, TEXAS
Before it became a legend,
it was somebody’s Saturday.
The first Texxas Jam brought Aerosmith, Ted Nugent, Heart, Journey and a young Van Halen to the Cotton Bowl on July 1, 1978. A scorching Dallas day. A bill worth keeping. The start of a summer rock tradition.
If you were there, the names may bring the whole day back. If you grew up with these records, you already know why this lineup matters.
The music stayed with you. Let the shirt tell the story.
THE FRONT
Texas pride. Guitar turned up.
The guitar-playing cowboy, Texas outline and red-and-blue ’78 artwork give the front its unmistakable festival character. Pair it with jeans, or let the graphic show beneath an open jacket.
THE BACK
Turn it around.
There’s your lineup.
Concert-poster lettering brings the twelve-act bill together, with the Cotton Bowl location and July 1 date beneath it. A front-and-back tribute to the show that started it all.
THE 1978 BILL · 12 ACTS
Aerosmith · Ted Nugent
Heart · Journey · Van Halen
Atlanta Rhythm Section
Walter Egan · Head East · Eddie Money
Frank Marino & Mahogany Rush
Blackstone · Cheech & Chong
Same story. Your color.
Choose your preferred color using the options above. Each option carries the ’78 front artwork and commemorative back design.
![]() White |
![]() Black |
![]() Blue |
![]() Red |
For the fan who still turns it up.
Keep it for your own collection, or give it to the friend who still talks about that lineup. There’s a whole conversation on the back.
A few details before you choose.
What’s included in the design?
A short-sleeve crewneck tee with the cowboy-and-Texas graphic on the front and the twelve-act commemorative design on the back.
Is this an original shirt from 1978?
This is a retro commemorative tee inspired by the 1978 event, rather than an original concert-worn garment from that year.
Which sizes can I choose?
S–4XL are listed in the size selector. Check the product size guide before ordering and compare it with a tee you already wear. Choose by measurements rather than the size letter alone.
Some summers stay with you.
Wear the memory.
Choose your color and size above.
Bring ’78 back into the rotation.

Everyday Encore
Great music. Everyday rotation.
The records, the road trips, the years you still turn up. Bring a little of that feeling into what you wear today.
Find your fit ↗A closer look
The details make it yours.
Fabric and fit can vary by style. Check this garment’s details, or ask us before you order.
Keep it in rotation.
Follow this garment’s care label. Check with us if you need the care instructions before ordering.
Before you choose
Find your kind of fit.
Lay a similar garment flat. Compare its measurements with the chart for this specific style.

For the years that made you
Some songs never leave you.
Wear the memory. Keep the music close.


